According to Motor Trend, Infiniti is set to unveil its all new "very, very, very, very close to [production]" Q60 at the upcoming Detroit Auto Show around mid January next year. Without condemning the yet to be revealed vehicle too much, the fact that I am not eagerly awaiting the all new 2016 "G37” or “G38” has left a bad taste in my mouth, possibly the remnants of curse words. I am more than a bit annoyed that I will not be able to refer to the impending vehicle as the “G Coupe”. I’m troubled in part because people who truly like cars probably get what's in a name and understand that a rose called 'protoplasma' [sic] smells a little less sweet.

The annoyance has led to this post and the following free points for automobile manufacturers: (1) I don't care what Don Draper or the ying-to-his-yang from Wharton tells you, people remember words best, and, (2) where fortune smiles on you and more than a modicum of success exists with an arbitrary silly alphanumeric nomenclature, leave it alone.